Dare to go Bold with Olia

New Bold Shades without ammonia. Bold, long-lasting color and visibly healthier hair, every time you color.

Discover why women love Olia Bolds

Discover why Perri loves olia hair color header
Discover why Perri loves olia hair color header

Hear from Olia Fan Perri

Meet Perri and discover why she loves Olia Hair Color

Discover Perri's story and how she got bold, brilliant color to match her personality and healthier looking hair.

DISCOVER OLIA'S 8 BOLD SHADE COLLECTION

OLIA BOLD SHADES

Olia Bold Shades

See All

Olia Bold Shades

Olia 3.60 - Darkest Red Rose

Olia 5.12 - Medium Royal Amethyst

Olia 6.60 - Light Intense Auburn

Olia 7.20 - Dark Rose Quartz

Olia 7.45 - Dark Fire Ruby

Olia 8.22 - Medium Rose Gold

Olia 4.10 - Dark Silver

Olia 10.11 - Lightest Silver Blonde