Brazilian Smooth

Whether your hair is thick, fine, or difficult to straighten, we’ve got a Sleek & Shine regimen that can smooth away flyaways. Click or swipe right to find the solution that’s right for your hair.

If your hair is coarse, you already know it takes more effort to straighten it. We created this formula, enriched with sustainably-sourced Brazilian Murumuru Butter, to get your hair up to 10x smoother *. *With shampoo, conditioner, and leave-in treatment

Do you have normal to thick hair that tends to swell and frizz when the forecast is humid? Our core formula, fortified with Moroccan Argan Oil, keeps full locks sleek up to 3 days straight even in 97% humidity*. *With shampoo, conditioner, and leave-in treatment

Does your fine hair become a flurry of frizz at the hint of rain? We formulated this silicone-free regimen, infused with lightweight Marula Oil, to tame frizz without heavy weighdown* for even the finest hair types. *With shampoo, conditioner, and leave-in treatment

Like all of our Fructis formulas, each Sleek & Shine shampoo, conditioner, and treatment has a paraben-free and vegan formula that is infused with Super Fruit and Active Fruit Protein™, an exclusive combination of citrus protein, Vitamins B3 & B6, fruit & plant-derived extracts, and strengthening conditioners*. *no animal derived ingredient or byproducts