About This Shade
Garnier Olia shade 2.11, "Platinum Black," is specially formulated with a unique combination of strong, ashy reflects for an intensely cool shade with a platinum shine. It also provides 100% gray coverage.
Is This Shade Right For Me?
Platinum Black is best for anyone with natural hair between medium brown and black. If you prefer a lighter shade with a similar platinum effect, try shades 3.11 Darkest Platinum Brownor 4.11 Dark Platinum Brown. If you would like to explore other options in the Black shade family, check out hades 1.0 Black, 2.0 Soft Black and 2.10 Black Sapphire.
For anyone who currently has color treated hair, there are special considerations for the color result you can achieve. Use our Shade Selector Tool to find the shade for you!
About Olia Unlike traditional haircolor, Olia uses a 60% oil blend with no ammonia natural flower oils to achieve brilliant, radiant color results. The oil powered technology propels colorants deep into the hair, giving you vivid, long-lasting color. Olia visibly improves and restores hair as the oils help to reverse roughness and dullness for more brilliant, long-lasting color. Olia-treated hair is hydrated, silky and up to 3X shinier than unwashed, uncolored hair.
Instructions of Use
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The non-drip, velvety cream texture of Olia helps provide optimal comfort during application. Because Olia is ammonia-free, there is no harsh smell and it won't irritate your scalp. The hair dye kit includes everything you need: a developer applicator, a colorant tube, after-color conditioner, a set of gloves, and the instruction sheet. Follow the instruction sheet for the step-by-step process or watch our how-to videos below:
How is Olia different than Nutrisse and other at-home hair coloring kits?
Is Olia less effective than a hair color with ammonia?
How long will Olia's hair color last before fading?
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4.6
1442 Reviews
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Average Customer Ratings
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Quality of Product, 3.3 out of 5
3.3
Value of Product
Value of Product, 3.2 out of 5
3.2
Most Helpful Favorable Review
5 out of 5 stars.
Perfectly perfect
Tharra
10 years ago
I luv'd the bottle shape made application simple. Great light sent no scalp burning. Amazing color so deep dark and shiny. My hair feels so soft in better condition then B4 I colored it. I won't buy anything else from now on. I hope it never is discontinued. Better then salon colors last so long haven't noticed fading yet. The creater of this line is a pure genius and I thank you!
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49 people found this helpful
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Most Helpful Critical Review
1 out of 5 stars.
Misleading product
Merisa
5 months ago
Misleading product hair dye is not natural. It does have a chemicals in it and it’s not all oils I am allergic to hair dye. I always use hair dye that are made out of plants and oils and things like that and this one put me to hospital last night, which it tells you that it’s not a natural product.
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28 people found this helpful
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Ddempsey
West virginia
Review 1
Votes 28
Age:35-44
Gender:Female
Hair Type:Damaged
Hair Color:Black
5 out of 5 stars.
Love this color
4 months ago
Love the color its rich and vibrant. My hair feels amazing after each use
Misleading product hair dye is not natural. It does have a chemicals in it and it’s not all oils I am allergic to hair dye. I always use hair dye that are made out of plants and oils and things like that and this one put me to hospital last night, which it tells you that it’s not a natural product.
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Response from Garnier:
5 months ago
LeCare
Hi Merisa! We are sorry to hear about the experience you had with Olia, 2.11- Platinum Black. We would like to speak with you directly about it. Please give us a call at 1-800-442-7643, M-F, 9-5, ET. It would be helpful if you could have the product box available and provide us with case #45253994 when you call.
amy M
Received an incentive
Review 1
Votes 0
4 out of 5 stars.
Olia hair dye leaves your hair soft smooth managea
Received an incentive
5 months ago
I ordered and received the olia platinum black hair dye. I was so pleasantly surprised when I finally decided to apply it. It did not smell strong like ammonia like a lot of dyes do. It left my hair so soft and manageable after rinsing it out. My hair had such a glossy shine to it after rinsing the product and drying my hair. It seemed to last quite a long time in my hair as well like it didn't fade and rinse out quickly as some other brands do. I would definitely recommend this hair dye to anyone who has not tried the olia brand line yet you won't be disappointed.
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amberk4b94_5020
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Review 1
Votes 0
5 out of 5 stars.
Least Damaging Black Dye I’ve ever tried
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6 months ago
Everyone knows black box dyes are a dreadful no no, THIS IS NOT ONE OF THOSE DYES. I dye really easy and no damage leaving my hair softer than before. I would say the
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whh_3752
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Review 1
Votes 0
5 out of 5 stars.
Excellent root coverage with no residue, leaving h
Received an incentive
6 months ago
I really enjoyed using Garnier Olia 2.0 Soft Black. The application was easy and smooth, and I loved that it has no ammonia. The scent was mild and not overpowering. It covered my roots evenly and blended perfectly with the rest of my hair, giving a very natural and rich black color. After rinsing, there was no heavy residue left on my scalp or hair, and my hair felt clean, soft, and nourished. The color looked glossy and healthy, covered my grays completely, and didn’t dry out my hair. Even after several washes, the color stayed vibrant with no dullness.
Olia left my hair feeling soft and silky. The color was perfect and multidimensional leaving it very naturally looking. It faded naturally over time without looking streaky or damaged. Definitely will use again.
I got to try out Olía Black Sapphire hair dye for free. It worked great making it easy to blend and cover my gray. I made sure to follow the instructions to leave it on the right amount of time. my hair was soft and shiny.
Works really well and doesn't have a strong smell. I highly recommend to anyone who likes to use box dye! My hair is very healthy and silky ! It's very dark black
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Quality of Product, 3.3 out of 5
3.3
Value of Product
Value of Product, 3.2 out of 5
3.2
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riiacolon_249
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Reviews 2
Votes 0
5 out of 5 stars.
In Home Hair Salon For The Win!
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8 months ago
This is my favorite hair dye so far! The application is easy and not too messy. The shade of black is perfect. I like the smell of my hair after I use it and the packaging is pretty and practical.
Good hair dye it worked wonders with my hair it gave it the perfect black shade the scent wasn’t very overpowering.the application process was very easy aswell .
So disappointed on this product. It was so watery and hard to work with. I made the biggest mess in my apartment bathroom. My skin was dyed so much. This product was really hard to work with to say the lease literally like putting water very disappointed.
No, I do not recommend this product.
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apann_7927
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Review 1
Votes 0
5 out of 5 stars.
great for hair
Received an incentive
10 months ago
i honestly haven't used it yet but once my bleached hair has grown out, I will. I love garnier's hair products since it is a permanent hair color, yet non stripping to the hair. there is no ammonia which is an added plus since my hair is currently bleached. Their Olia line carries a bunch of different colors and shades for just about everyone.
Such a pretty color and leaves the hair so silky and smooth. It doesn't haven't an overbearing smell and goes on perfect. The color lasted longer than I expected and the shade is just what I was looking for. The packing and instructions are easy and convenient.
EST hair dye I’ve ever used period, idk how else I can explain it, was super easy to use and lasts song time, I would definitely recommend it to anyone looking to dye their hair
I love this dye! I was nervous at first because it looked like it wasn’t working but it did!!! It smells so good too! My hair was left shiny, vibrant and soft. The color was nice and black, just as pictured.
I’ve never really tried this brand but over 10/10 I used one bottle for my whole head and it pretty much covered everything the color was exactly what I wanted and last awhile, the after conditioning smelt amazing and left my hair super soft and shiny
I love the color the black i had my mom try it she loves the packaging the color is really good the application is real easy I would highly recommend to anyone
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mua_mimig_7368
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Reviews 6
Votes 0
5 out of 5 stars.
Beautiful, true-to-tone black color with a pleasan
Received an incentive
11 months ago
Scent: Unlike most hair dyes, this one has a pleasant, almost floral scent instead of harsh chemical fumes, which makes the process so much more enjoyable.
Application Process: The cream formula is easy to apply, spreads evenly, and doesn’t drip. The instructions are clear, and cleanup is simple.
Color Accuracy: The shade came out exactly as shown—rich, deep soft black with natural shine. No patchiness, just smooth, even coverage.
Shade Range: I love that Olia offers a wide shade range so you can easily find the perfect tone that suits your style.
Packaging: The kit is well organized with everything you need, and I like that the bottles are sturdy and easy to handle.
Overall, this dye leaves my hair soft, shiny, and healthy-looking while delivering beautiful, long-lasting color.
Garnier Olia Black Sapphire is a beautiful blue-black shade that gives hair a rich, dark finish with subtle sapphire undertones. What makes this dye stand out is its ammonia-free, oil-based formula, which makes the application process much gentler than most box dyes. The scent is pleasant, not harsh or chemical, and my hair felt soft, smooth, and shiny after coloring. It also did a great job covering grays.
I recently tried the Garnier Olia 2.11 Platinum Black, and honestly, I feel like my hair just had a spa day and a makeover all at once. The oil-powered formula glided on so smoothly, and the fact that it’s ammonia-free meant no harsh smell—just a faint, pleasant scent. The color came out rich, deep, and shiny, like I’d stepped straight out of a salon chair. My hair actually feels softer than before I dyed it, which I didn’t think was possible with permanent color. Plus, knowing it’s vegan and free from silicones and parabens makes me feel a little extra fancy about my choice.
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dashawna1_2215
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Review 1
Votes 0
3 out of 5 stars.
Not so black
Received an incentive
11 months ago
The Olia color dye for my hair didn’t take right away. The smell was fine for a dude but needed to leave in longer than the instructions said. My grays looks more off black. I redid the color a week later and the color took.
Would I try again? No, I don’t like using chemicals in my natural hair but wanted to try the product.
Hi dashawna1_2215, Thank you for sharing your thoughts regarding Olia Hair Color. We are sorry to hear this did not meet your expectation! Thanks for giving it a try!
Anonymous
Received an incentive
Review 1
Votes 0
5 out of 5 stars.
Covers stubborn Grays without ammonia
Received an incentive
11 months ago
When it comes to dying hair, you wanna make sure that you’re using the best things for your hair so that you don’t damage it. So when I was offered to try Olia, I was very happy to know that this was ammonia free. But also that it was made of 60% oil meaning that it helped to preserve my hair strength. Application was no different than any other box dye that I’ve used. But I will say that there was a noticeable smell difference and that it wasn’t as strong and I’m very happy for that as it didn’t leave my room smelling like hair dye. It worked very well at covering Grays. My hair looked nice and shiny and lively after
Light smell. Wasn’t harsh at all. Went on easy and the color was perfect. The packaging was easy to open. And the shade of black was exactly what I wanted.
The application was so easy to do it, it gave a very dark black to cover all the grey hairs, it has an ammonia smell. All in the packing was included to use.
If you’re looking for an affordable, nourishing, ammonia‑free hair dye with solid claims for gray coverage, Garnier Olia is a great option—especially good for us with dry or sensitive hair. The dye is a great value and easy to use. I had a pleasant application experience. The shade I used was soft black. The dye covered my grays really well and was long lasting.
Love this product! I’ve used this brand before but haven’t used this specific color yet. The dye is super moisturizing and very easy to apply. I love that these don’t smell too strongly of hair dye and has some natural ingredients. Left my hair a bit oily but that was due to it being such a good moisturizing product! Will use this brand in the future.
I’ve tried a lot of at-home hair dyes, but Garnier Olia is by far one of the best. First off, there's no harsh smell—which is a huge relief if you’re used to that strong ammonia stink. It's oil-powered instead, and you can really tell it’s gentler on your hair.
The color came out vibrant and even, and my hair actually felt softer and shinier after coloring, not fried or dry like with other box dyes. It covered my grays well and left a really natural-looking finish.
The packaging design was nice, the application was easy. I liked the color, I'm not sure how there range is for whole selection of color. But I love a sapphire like, blue black. Purple black.
I really enjoyed using this product! Very easy to apply and was stress free! Did not have challenges with application or scent. Would buy again! And the packaging is so cute!
This hair color has a neutral smell which is not overpowering. It leaves your hair feeling very soft and vibrant. The packaging was perfect as it fit everything compact and works well with dark hair.
Packaging was nice and straightforward. This soft black shade was right on the money. Left my hair feeling soft and no greys. Everything to apply is in the box.
I love the packaging, it’s easy to open. The application is super easy to understand and apply. They have a great range of shades for everyone. Very colorful and vibrant with zero harsh scents.
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maandychaan_6612
Received an incentive
Review 1
Votes 0
4 out of 5 stars.
Easy to Use
Received an incentive
a year ago
the Olia hair dye in 2.0 Soft Black was easy to use and came with clear instructions. It was very pigmented but I suggest getting 2 boxes if you have long or thick hair so your hair will be evenly coated
I think this product did just fine. It had good scent and it was like a good easy little process to follow . I still waiting to see results but it’s looks good
This hair dye is so good! Doesn’t leave hair feeling dry and color is so good! Not too much blue in it, more borne black. Smells amazing and really easy to use!
Great color but fades too quickly and dries out po
Received an incentive
a year ago
I tested the shade 2.0 Soft Black from Olia. The color is rich and even, but unfortunately, it started fading after just 2 to 2.5 weeks. The packaging design is very standard and outdated — the use of a model’s face feels generic, and it would be nice to see something more modern or creative. The scent is mild and doesn’t irritate. The application process is simple and mess-free. However, this dye can slightly dry out porous or already damaged hair, so deep conditioning is a must afterward. As for the shade range, it’s decent, but I wish there were more cool undertones and nuanced black shades to choose from — the selection feels a bit limited if you’re looking for something very specific.
Hi scarletellen_7974! Thank you for taking the opportunity to try Olia, 2.0-Soft Black. We are committed to bringing our consumers products that meets their needs and expectations. Feedback from our customers is valuable to us when making decisions about our products. Your feedback is appreciated and will be shared with others in our company.
humajk_2409
Received an incentive
Review 1
Votes 0
5 out of 5 stars.
Plus Premium Black is a high-quality, reliable pro
Received an incentive
a year ago
I’ve been using Plus Premium Black for the past few weeks, and I have to say, it’s genuinely impressed me. At first, I was a bit skeptical—there are so many products that claim to be “premium”—but this one really lives up to the name. From the moment I first used it, I noticed the difference. The texture is smooth, the scent is subtle but classy, and it feels like a product that was made with care.
What I appreciate most is how consistent it is. Whether I’m starting my day or winding down, it fits into my routine perfectly. It doesn’t leave any residue, doesn’t feel heavy, and actually delivers on what it promises.
A: Hi mk2000, While every ingredient we use in our products is evaluated for safety, we do not specifically test our products on women who are pregnant or nursing.
Garnier ensures there is substantial information supporting the safety of our products when used as directed by consumers. However, as there could be certain ingredients that physicians may not recommend for use during pregnancy and nursing, we always recommend that you discuss this with your physician and follow their advice.
Thanks for your interest in Garnier! Best Wishes!
GarnierConsumerCare4 months ago
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Q: Hello,
I am considering Olia Black 1.0 for my goth look. But, I am worried about sensitivity and damaging my hair. I've been cautioned: "DON'T DYE YOUR HAIR IT WILL GET DAMAGED" is this true? Also should I use this dye if I have not had a patch test.
A: Hi cu1kw, Yes Garnier Olia Hair Color 1.0 Black does contain PPD. It is an effective ingredient for creating long-lasting and vibrant color. Thanks for your interest in Garnier!
GarnierConsumerCare8 months ago
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Q: I'm looking for tips on how to better cover the back of my head with dye and also how to keep my color longer?
A: Hi Dianacrst, Begin in one of the back sections and apply the color to the roots first. Since roots are the re-growth part of your hair, they need the longest processing time. Please try our Color Shield safe shampoo to lock in your hair color. If you need additional information please contact us @ Garnier 800-442-7643! Thanks for your interest in Garnier!
GarnierConsumerCare10 months ago
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Q: Is this Simi permanent? If not do you have Simi permanent color dye in this product
Q: Why do you recommend not using Platinum Black on grey hair? My roots are about 70% gray. The rest of my hair to the ends are washed out (previously colored with Beautiful Collection, mahogany red brown, covered with Olia's soft black) brown and brass
Grayingainteasy2 years ago
1 AnswerAnswer this Question
A: Hello rayingainteasy ! Thank you for your interest in using 2.11 - Platinum Black . This shade is recommended for those with natural dark hair. It is also not for gray coverage, and yes, it will make the hair look much darker and your grays could take on a different tone other than dark gray. This is truly a shade for 100% natural dark hair in order to achieve the result.
GarnierConsumerCare2 years ago
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Q: I have natural black hair will this color work good with my hair, and is the blue will show more or less.
A: Hi Tifcry! Thank you for your interest in Olia, 2.10-Black Sapphire. Your color result will depend on how your hair respond to the shade. Hair that is shoulder length or longer will require using more than one kit.
We recommend doing a strand test by mixing a small amount of the product. This test will give you some indication of the result you can expect.
A: Hi ketchup10! Thank you for your interest in using Olia, 1.0-Black. The blue/green color should be completely washed/faded out before using. The recommended natural haircolor for using this shade is; Medium Brown, Dark Brown, Darkest Brown and Black!
GarnierConsumerCare3 years ago
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Q: I have red undertones. Will this ruin the desired results of this color?
A: Hi janlouise13. Thank you for reaching out to Garnier regarding the Olia Haircolor. You should be able to use the haircolor with good color results. Anybody who has naturally dark brown to medium brown hair has red undertones.
GarnierConsumerCare3 years ago
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Q: Hi--I have darkbrown/black hair with some grays--I want to achieve black hair color, but with no red overtones. Which of the blacks should I use would platinum black be the one to choose?
dancing pug4 years ago
1 AnswerAnswer this Question
A: Hi, thank you for contacting Garnier Olia Ammonia Free Hair Color. Based on the information you provided Olia Platinum Black will offer a black shade of color without any red tones. Thanks for your interest in Garnier!