Get Salon-Inspired Results at Home with Olia
Discover the difference of the non-drip Olia formula, powered by 60% oils for 3x shinier, visibly healthier hair. A permanent hair dye that’s ammonia-free and works on all hair textures.

Brilliant, Long-Lasting Color.
Leaves hair visibly healthier and preserves hair strength.
Discover the Benefits of Olia
- 100% Gray Coverage
- 3x Shinier Hair
- 95% of Women agreed - does not visibly damage hair*
- Ammonia-free
- Vegan
- Approved by Cruelty Free International
*in a consumer test

Discover Our Brilliant Shades
Featured Reviews
OLIA
2.10 - Black Sapphire

Love this color
Love the color its rich and vibrant. My hair feels amazing after each use
Ddempsey
West virginia
OLIA
3.11 - Darkest Platinum Brown

Will leave your hair hydrated and smooth!
I used this on a small patch of hair to see how it was and after one use, it was so hydrated and smooth! The instructions were clear even in my dark hair I saw a difference just like the box says! I loved the shade!
KathyA
OLIA
7.0 - Dark Blonde

Very happy
I have tried all hair coloring brands. Olia is the one I will Stay true to. The color is very natural. I get compliments all the time. Please keep producing this hair dye
Happy consumer
Frequently Asked Questions
- How is Olia different than Nutrisse and other at-home hair coloring kits?
- Is Olia less effective than a hair color with ammonia?
- How long will Olia's hair color last before fading?
Garnier Commits to Greener Beauty
Cruelty Free Products
All Garnier products are approved by Cruelty Free International under the Leaping Bunny Program.
99% Vegan Products
99% of ingredients in Garnier's products are vegan and not derived from animals.
Renewable Energy Goal
By 2025, all electricity & gas usage in our plants and distribution centers will be carbon neutral.






