About This Shade
Nutrisse Ultra Crème shade 53 Medium Golden Brown (Chestnut) is a permanent crème hair dye with warm golden reflects that adds radiant dimension to medium brown color and delivers 100% gray coverage. This Garnier hair color creates a natural-looking chestnut brown color with a golden finish. Shade at a glance: depth = medium brown; undertone = golden/warm; finish = radiant brown color.
Is This Shade Right For Me?
Best results by starting color:
• Dark blonde to light brown: expect a warm, light-to-medium golden-brown result (great if you want a light brown hair dye look with golden tones).
• Medium brown: achieves a true medium golden brown chestnut color.
• Dark brown to darkest brown: adds subtle golden warmth and dimension (consider a dark brown hair dye if you want deeper coverage). Note: Not recommended on hair previously colored with 30 Darkest Brown (Sweet Cola) or darker. For customized guidance, use the Shade Selector Tool.
Summary: a warm, medium golden brown hair dye for natural dark blonde to darkest brown bases, designed for 100% gray coverage and a radiant chestnut brown color.
About Nutrisse
Nutrisse Ultra Crème nourishes as it colors for hair that looks 2x shinier and feels silky vs. uncolored, unwashed hair. Mix in the fruit oil ampoule directly with the color for a nourishing at-home hair dye experience. The silicone-free after-color conditioner is infused with five responsibly sourced oils: avocado, olive, coconut, argan, and shea. ColorBoost Technology pushes concentrated dyes into the hair fiber for richer, radiant, and long-lasting color with 100% gray coverage.
Click here to learn more about what “natural origin” and “naturally derived ingredients” mean.
Instructions of Use
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Always perform a skin allergy test 48 hours before using any hair dye and read the full instruction leaflet.
Our rich, non-drip hair color crème formula spreads easily through hair and smells great while you apply it. Your at-home hair color kit includes: nourishing color crème, crème developer, fruit oil ampoule, silicone-free after-color conditioner, and an instruction sheet.
Step 1: Mix the color crème with the developer, add the fruit oil ampoule, and shake.
Step 2: Apply to dry, unwashed hair (focus on roots first for gray coverage, then lengths).
Step 3: Rinse until water runs clear and finish with the silicone-free conditioner.
Get radiant, lasting color with Garnier Nutrisse & Drew Barrymore! Try her favorite shade, 70, for a natural dark blonde. Nourishing crème with fruit oils, 8-week color, & 100% gray coverage.
Related Videos
How To Use Nutrisse Ultra Crème at Home
Enriched with 5 Fruit Oils
The exclusive Garnier Nutrisse Ultra Crème fruit oil ampoule and after-color conditioner are enriched with 5 responsibly sourced oils: avocado, shea, olive, argan, and coconut oil for hair. These oils help nourish hair during coloring, so hair feels softer and looks conditioned after you rinse.
Color Boost Technology
This technology efficiently infuses intense hair dyes into the heart of the hair fiber for richer, radiant, and long-lasting color with 100% gray hair coverage. 97% natural-origin conditioner locks in color and protects against dryness.
For All Hair Textures
Our non-drip color crème perfectly adapts to all hair textures for even color with beautiful highlights. Achieve 2x shinier, silkier, and nourished hair.*
*vs unwashed, uncolored hair
Hair Color Virtual Try-On
Virtually try on Garnier hair colors to discover your perfect shade.
What kind of results will I get with Medium Golden Brown?
Garnier Nutrisse shade 53, Medium Golden Brown (Chestnut), has a radiant, medium brown level along with golden tones. This shade is designed to provide richer, radiant, and long-lasting color.
Is this shade suitable for my natural hair color?
Shade 53 is best for those with natural hair between dark blonde and darkest brown. However, we do not recommend this shade for hair that has been previously colored with any brand of dark brown or darker, as hair color cannot predictably lighten previously colored hair.
Does the conditioner contain nourishing ingredients?
Yes, our nourishing after-color conditioner is infused with five responsibly-sourced oils: avocado, olive, coconut, argan, and shea. It is also silicone-free.
How is this hair color different from others?
Garnier Nutrisse nourishes as it colors for hair that is 2x shinier and silkier vs. uncolored, unwashed hair. The kit comes with a fruit oil ampoule that you pour directly into the color mixture.
What if I want a slightly lighter or darker golden shade?
If you prefer a lighter shade that has golden reflects, try shade 63 Light Golden Brown (Brown Sugar). For a darker shade, you can try shade 43 Dark Golden Brown (Cocoa Bean).
Reviews
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Overall Rating
3.5
1369 Reviews
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Average Customer Ratings
Quality of Product
Quality of Product, 2.2 out of 5
2.2
Value of Product
Value of Product, 2.5 out of 5
2.5
Most Helpful Favorable Review
5 out of 5 stars.
My favorite hair color # 40 Dark Chocolate!
paulainma
12 years ago
I had caramel/blonde highlights put in my dark brown hair and later decided to go back to my natural dark brown color, I used the garnier nutrisse #40 Dark Brown/chocolate and I love the results! it was so easy to use and I saved a lot of money doing it myself! I have included before and after photos in my review hope it helps someone! :)
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130 people found this helpful
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5and 4
Most Helpful Critical Review
1 out of 5 stars.
Black Hair
Sadface
10 years ago
Please for the love of god, do not use this unless you really want black hair. My hair was a light brown before this...I hate it.
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37 people found this helpful
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1 to 8 of 1369 Reviews .
1 – 8 of 1369 Reviews
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Most Recent
Anonymous
Review 1
Votes 0
1 out of 5 stars.
Quality
14 days ago
This product isn’t good as it was the older.
1.It is very difficult to comb through.
2. After dying my hair is super dry.
3. Gray coverage last for a week instead of 3-4 wells
4.Hair looks damage after using the product.
5. Soft and Shine Free
6. Low quality
Hi There, We are sorry to hear Nutrisse 51 - Medium Ash Brown did not meet your expectation. We will be passing your comments along to our team members. Thanks for letting us know!
GoDeZza
Kansas
Review 1
Votes 0
Age:45-54
Gender:Female
Hair Type:Dry or Dull
Hair Color:Brown
1 out of 5 stars.
24 Hour Only Gray Coverage
20 days ago
I used this shade for last couple of years...now, even with no washing my hair with shampoo or water for first 7 days after dye....MY GRAYS ARE SHOWING!!! WHY??!!! You claimed this would give 100% gray coverage...for like 24 hours only!😭😭😭
Hello, We are sorry you were not satisfied with the results you achieved with our hair color. Please call us @ Garnier 800-442-7643 Monday-Friday 9:00am - 5:30pm ET, and provide case 46801175. We look forward to your call!
Aphrodite
Review 1
Votes 0
2 out of 5 stars.
Color ended up lighter not darker
21 days ago
I used the chestnut brown on my light brown hair today. Instead of going darker like I expected, it went lighter. Was disappointed to have my hair look lighter not darker. Is there a way to fix it?
Hello, We are sorry you were not satisfied with the results you achieved with our Nutrisse 434-Deep Chestnut Brown. We know how disappointing it can be to look forward to a new application of color only to find that your results are not what you expected. We would like to help! Please call us @ Garnier 800-442-7643 Monday-Friday 9:00am - 5:30pm ET, and provide case 46777651. We look forward to your call!
Deb1961
Freeport Maine
Review 1
Votes 0
Age:65+
Gender:Female
Hair Type:Normal
Hair Color:Red
5 out of 5 stars.
Love ❤️
25 days ago
I’m a red head, but as I’ve gotten older it’s turned more strawberry blonde. I prefer the red. I 535 brown mahogany. It’s my choice color. I won’t use any other color. So easy to use and last 5-6 weeks.
The color just stay on my root and no on the rest.
27 days ago
I like this color but for some reason the color just stays on my robots but on the rest of the hair it stay my natural color which is a dark brown/black. I never dye my hair before, I put the product on my natural hair. Just 1year ago I did a some capilar treatment for control my frizz and that it, so I don't know if that it the problem that the color don't stay on the rest of my hair.
Yes, I recommend this product.
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Quality of Product
Quality of Product, 3.0 out of 5
3.0
Value of Product
Value of Product, 3.0 out of 5
3.0
Response from Garnier:
25 days ago
Garnier
Hello, We are sorry to hear about your color experience. We would like to help! Please call us @ Garnier 800-442-7643 Monday-Friday 9:00am - 5:30pm ET, and provide case 46716081. We look forward to your call!
Tuesdayshippie
Grand Forks, ND
Review 1
Votes 0
Age:45-54
Gender:Female
Hair Type:Fine or Flat
Hair Color:Brown
1 out of 5 stars.
Itching is out of control! Dont buy!
a month ago
Horrible experience. Ive used Garnier in the past but this time mademy scalp itch nonstop. Its now day 3 and cant stop scratching my scalp. Never had this happen with any other brand. So uncomfortable. Will have to go to doctor. Never again. They mustve changed their formula. Also, while color is changing you get scared its not gonna turn out right because it turns green. Color was blah! John Frieda mousse hair dye is amazing! Skip this one! Soo many better brands! out there!
Hello, We are sorry to hear about your experience, and would like to speak to you directly about it. Please call us @ Garnier 800-442-7643 M-F 9:00am - 5:30pm ET, and provide case 46343214. We look forward to your call!
Evilheffer
Review 1
Votes 0
2 out of 5 stars.
dark is the word
2 months ago
Came out black, darkest I have ever had. Hopefully it lights up some.
Hi Evilheffer, We apologize you were not satisfied with the results you achieved with Nutrisse Darkest Brown. We know how disappointing it can be to look forward to a new application of color only to find that your results are not what you expected.
There are many reasons why haircolor results can come out too dark. Once you have color-treated hair, we suggest following the touch up application method to achieve optimal results. Otherwise, by doing repeat full head applications, due to the hair's porosity, you are left with a haircolor result that is much darker than what you intended.
If you have any additional questions or would like to speak with one of our haircolor experts directly, please reach back out!
Smallzie
Tucson AZ
Review 1
Votes 0
Age:25-34
Gender:Female
Hair Type:Frizzy or Thick
Hair Color:Black
5 out of 5 stars.
Bomb.com
2 months ago
Super moisturizing! And extremely easy application!
A: Hello, Thanks for reaching out! Garnier Nutrisse Hair Color is not 1:1 ratio. It is 1 part colorant1 ½ parts developer. Thanks for your interest in Garnier!
GarnierConsumerCarea month ago
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Q: if my hair is dyed to honey brown with hints of dark blonde making it brassy. would 61 light extra ash brown turn my hair colour to a light brown/brown?
A: Hello, Thanks for reaching out! Yes, you can apply #61 light ash brown over honey brown hair. The ash (cool) tones will help neutralize the warm, brassy, or yellow/orange undertones of your current honey brown hair, resulting in a cooler shade. Thanks for your interest in Garnier!
GarnierConsumerCarea month ago
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Q: I have been dying my hair red for a while. I just want to know how 61 Light extra ash brown would work on red hair?
A: Hi Spooky1226, Thanks for reaching out! Yes, a light ash brown hair color can neutralize unwanted red tones in color-treated hair, however if the red shade was darker it may not reduce enough of the red. To better assist you please call us @ Garnier 800-442-7643 M-F 9:00am - 5:30pm ET, and provide case @ 45875545. We look forward to your call!
GarnierConsumerCare2 months ago
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(14)
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Q: I have been using muttered brown crème #50 ..I like it but am 78 and wanto have a more ash color than so dark..what would recommend?
A: Hi Jams, We appreciate you reaching out to us about your recent purchase. Nutrisse #40 Dark Brown has a 20% Volume of Developer. We hope this helps! Thanks for reaching out!
GarnierConsumerCare5 months ago
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Q: I want someone to tell all of us why the formula was changed. According to who I spoke with it has always been vegan, but no one that loved the old formula cared anyway. THe new formula is horrible, inconsistent, fades, and we all want to one back, Please
A: Hi Debrose, Thanks for reaching out! Yes mixing hair dyes can create unique shades of color. However, it's generally recommended to stick to the same brand. We hope you find your suitable shade! Thanks for your interest in Garnier!
GarnierConsumerCare10 months ago
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Q: Why did you change the #50? I hate red! Natural brown should not have any red in it. Red is next to impossible yo get rid of. It will take forever to grow this shade out. Not soft and silky anymore either. When a color is perfect, what screw it up?
A: Hi Mysamba. Thank you for reaching out to Garnier regarding the Nutrisse, shade #50, medium natural brown. There could be many reasons why your color results are different from what you had hoped. All hair darker than a natural platinum blonde has red, orange and gold tones, though you may not see those colors until you try to lighten the hair. We'd like to help and speak to you directly to assess your individual situation. Please call us at 800-442-7643 , M-F, 9am - 5:30pm, ET. It would be helpful if you could provide the advisor answering your call with the case #41161000. So that we can help you most effectively, if possible, please have the product with you when you call. We look forward to hearing from you.
GarnierConsumerCarea year ago
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Q: why did they change the formula? THe new one made my long hair so dry I just had to cut off 6 inches, I found a box of the old formula thankfully, and my hair is almost back to normal, Please listen to everyone and bring back the original formula,
A: Hi fjv69, Thank you for sharing your thoughts regarding Nutrisse Hair Color. We value your comments and we will be passing your feedback to our team members for consideration. Thanks for sharing!